Green banking is an emerging business type that provides ethical opportunities for customers who want to make sure their investments are benefiting the planet – and not harming it.
With each generation becoming increasingly more environmentally aware and flexing their muscle in a consumer-led market, it is particularly important for businesses to consider their ethical footprint. Customers are now not only chasing the best purchase, they are chasing the best outcome for the planet; investors are placing additional emphasis not only on the return on their investment but also on its ethical impact.
Green banks do not invest in or support organisations operating in the fossil fuel industry and they ensure companies they deal with have strong ethical balance sheets, in addition to strong financial ones. In this environment it is important that managers consider that ‘green ink’ is as important as ‘black ink’ when running their business.
It is natural to assume that green banks must be less competitive in the market place given their focus on green ink. Green banks are, however, showing they are able to compete in the marketplace and match or even better their opposition. In Australia one basic green home loan is advertising Interest Rates of 3.98%. This is creating space for other businesses to expand their ethical footprint.
One such emerging business is Ethical Homeloans. We are a specialist broker who secure funding for customers only from green banks that do not support the fossil fuel industry. We are built on the premise of giving back and preserving our environment for future generations. We donate up to 10% of any commission we make to a charity of our customers’ choice. Customers are able to secure market leading rates and write their cheques with green ink.
Your mortgage will likely be the single biggest investment you make in your life. Making the right decision will affect your earnings, your lifestyle and your retirement, so why not make your biggest investment decision something that benefits everyone, now and into the future?